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Re: SWOT ANALYSIS ON Local Matters
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jiten005 is an unknown quantity at this point
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Re: SWOT ANALYSIS ON Local Matters - January 30th, 2018

Originally Posted by abhishreshthaa View Post
Local Matters is a privately held Delaware corporation based in Denver, Colorado [1] created through a merger between Aptas, Inc. and ISx, and YP Solutions announced on May 23, 2005 [2]. In October 2005, Local Matters acquired Online Web Marketing, the makers of

Local Matters provides Internet, voice, and wireless technology solutions for media publishers in the local search market.[3] Technology solutions are targeted to directory publishers and real estate groups worldwide with a focus on local, social search.

ISx was merged with Aptas, Inc. and YP Solutions in 2005 and has since been renamed Local Matters Voice and Wireless Division, Inc. ISx stood for Information Services Extended, Inc. and specialized in directory assistance solutions for telecommunications companies, call centers, and content providers.[6] Prior to 2001, ISx was a business unit of IBM dating back into the 1970s. The company is based out of Fort Lauderdale, Florida [7]. Local Matters Voice and Wireless Division, Inc. operates as a subsidiary of Local Matters and retained the CEO from ISx. Local Matters press releases still refer to the division as ISx.


* Cost advantage
* Effective communication
* Innovation
* Strong management team
* Real estate
* Unique products
* Good prices, not expensive
* Health Appeal
* Easy Access from foot traffic
* Health food


* Low R&D
* Low market share
* No online presence
* Poor supply chain


* Financial markets (raise money through debt, etc)
* Innovation


* Competition
* Economic slowdown
* External changes (government, politics, taxes, etc)
* Lower cost competitors or imports
* Price wars
Hey dear, i really liked your effort that you made and i am sure that everyone would appreciate your work. Moreover, i have also got some important information on Local Matters and going to share it with you.
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