SWOT ANALYSIS

sunandaC

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SWOT ANAYSIS


Strength


Low cost high quality automatic battery operated toothbrush.


Hygienic & a toothbrush that takes cares like a dentist & gives a


Look of a cosmetic dentistry parlours.


Easy to use with simple procedures to operate.


Attractive packs, which can even be gifted to others.



Gentle on your teeth & gums & tough on the plaque.


Imported bristles to take care of your teeth.


Generation k toothbrushes for fun brushing.


Attractive colours well designed, rubber grip, speed adjustable Toothbrushes


Musical brushes with timers available for convenient brushing.


Imported unbreakable plastic.


Flexi head, Multinuclear, Criss cross bristles for easy brushing on every corner of the mouth.


W – Weakness



No major weaknesses were visible, if any suggestions are always Welcomed by us.


Now a days there has been a downward trend in the FMCG industry but we are positive that we will be able to reach our targets

because of our strategies




O- Opportunities


India has always been the most potential market. We are expecting to tap both the upper class & upper middle & middle class society

which form the major chunk of the society.


International market has also attracted our attention. We are planning for exports in the third year.



T- Threats


Threats have also been a part & parcel of any business, but we have completely geared ourselves up to face any kind of the threats or

competitions put froth in front of us.


Government rules& regulation are a mojor point on which we have taken considerable care upon


Dental associations have approved our product on the aspects of its quality & safety.
 
SWOT ANAYSIS


Strength


Low cost high quality automatic battery operated toothbrush.


Hygienic & a toothbrush that takes cares like a dentist & gives a


Look of a cosmetic dentistry parlours.


Easy to use with simple procedures to operate.


Attractive packs, which can even be gifted to others.



Gentle on your teeth & gums & tough on the plaque.


Imported bristles to take care of your teeth.


Generation k toothbrushes for fun brushing.


Attractive colours well designed, rubber grip, speed adjustable Toothbrushes


Musical brushes with timers available for convenient brushing.


Imported unbreakable plastic.


Flexi head, Multinuclear, Criss cross bristles for easy brushing on every corner of the mouth.


W – Weakness



No major weaknesses were visible, if any suggestions are always Welcomed by us.


Now a days there has been a downward trend in the FMCG industry but we are positive that we will be able to reach our targets

because of our strategies




O- Opportunities


India has always been the most potential market. We are expecting to tap both the upper class & upper middle & middle class society

which form the major chunk of the society.


International market has also attracted our attention. We are planning for exports in the third year.



T- Threats


Threats have also been a part & parcel of any business, but we have completely geared ourselves up to face any kind of the threats or

competitions put froth in front of us.


Government rules& regulation are a mojor point on which we have taken considerable care upon


Dental associations have approved our product on the aspects of its quality & safety.

Hey sunanda, as we know that SWOT analysis is the process of determining the strong and weak point along with the opportunities and future threats of a company. Well, i am uploading a document which will explain it in more detail.
 

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