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Re: Consumer Behaviour towards chocolates
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Student of BMM
Mumbai, Maharashtra
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Re: Consumer Behaviour towards chocolates - June 25th, 2015

It has became pertinent to understand consumer behaviour because in this competitive world where brands are fighting with each other just to induce consumer towards them. Consumer are the assets for the business. Consumer behaviour allow the company to understand consumer in depth and helps them to build long term relation ship with them.
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