Key tasks of corporate communication

[sunandaC]

Key tasks of corporate communication

The responsibilities of corporate communication are:

to flesh out the profile of the "company behind the brand" (corporate branding);

to minimize discrepancies between the company's desired identity and brand
features;

to delegate tasks in communication;

to formulate and execute effective procedures to make decisions on
communication matters;

to mobilize internal and external support for corporate objectives

to coordinate with international business firms

 

[jitendra05]

Key tasks of corporate communication

The responsibilities of corporate communication are:

to flesh out the profile of the "company behind the brand" (corporate branding);

to minimize discrepancies between the company's desired identity and brand
features;

to delegate tasks in communication;

to formulate and execute effective procedures to make decisions on
communication matters;

to mobilize internal and external support for corporate objectives

to coordinate with international business firms

Hey sunanda, you explained the objectives of corporate communication and i really liked your article. Well, corporate communication is very essential for the better understand of company's brand, value and its future targets. I am uploading a document which will explain it in more detail.

 

[jayashreemarg]

Corporate Communications help organizations explain their mission, combine its many visions and values into a cohesive message to stakeholders. The concept of corporate communication could be seen as an integrative communication structure linking stakeholders to the organization.