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Allegheny Energy (NYSE: AYE) is an investor-owned electric utility headquartered in Greensburg, Pennsylvania. It owns and operates electric generation facilities and delivers electric services to customers in Pennsylvania, West Virginia, Maryland and Virginia. Allegheny Energy was incorporated in Maryland in 1925.[3] However, some of its predecessor companies have been serving their communities for over a century.

The company has three primary businesses:

merchant generation, which operates power plants primarily in Pennsylvania and West Virginia;

transmission expansion; and

utility operations, consisting of transmission and distribution operations serving 1.6 million customers, primarily in small towns and rural areas. Southwestern Pennsylvania, excluding the city of Pittsburgh, provides about half of regulated utility revenues.[4]



Strengths

* Effective communication
* High R&D
* Innovation
* Online growth
* Market share leadership
* Strong management team
* Strong brand equity
* Strong financial position
* Supply chain
* Reputation management
* Big variety of products

Weaknesses

* High cost of R&D
* Costs for advertising are very big
* High costs of staff training

Opportunities

* Acquisitions
* Financial markets (raise money through debt, etc)
* Innovation
* Product and services expansion

Threats

* Competition
* Cheaper technology
* Economic slowdown
* External changes (government, politics, taxes, etc)
* Product substitution
 
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