Pvt and MNC banks are now, in the downturn, focussing on two areas: SME lending and Wealth Management. Retail lending, a large hiring focus from about 2004, is currently a bad word. If you look at ICICI Bank, Yes Bank, etc. they have launched business units focussing on SME lending. After having to knock endlessly on bank doors for service, SMEs will now be bewildered by all the attention
Further, Wealth Management is being seen as a high growth, good margin area which of course, is a new offering in India. Yes Bank especially has high focus in this area. So those of you looking to join the banking industry this year, these are the hot areas - prepare accordingly!
Further, Wealth Management is being seen as a high growth, good margin area which of course, is a new offering in India. Yes Bank especially has high focus in this area. So those of you looking to join the banking industry this year, these are the hot areas - prepare accordingly!