[Kalpana Heliya]

those who's intending to make project on branding....here's some suggested topics....

-The Power of Cult Brands.
-Market Surveys on Branded Products.
-Private v/s Branded Labels.
-Renaissance of Branding: Celebrity Marketing.
-Evolution of Brands-In Indian Context.
-The Glam Tram-Changing Lifestyle Preferences for Brands.
-Perception Mapping for Established Brands.
-Brand Equity-Goodwill:The Convergence of Finance and Marketing.
-Launching new Brands and Sustaining Brands Long term.
-Managing Multi-Brands Portfolios.
-Decline,Ageing and Revitalisations of Brand in market.
-Making Brands gp Global.
-Financial Evaluation and Accounting for Brands.
-Brand Ambassadors.