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Re: An Open Letter to Rajdeep Sardesai
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Re: An Open Letter to Rajdeep Sardesai - November 27th, 2008

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Originally Posted by divyavr View Post
Hi Ankur,

like i mentioned before i understand the business angle and i believe that sustained viewership for a news channel is bound to come from the educated class and not the strata of society you are mentioning. CNBC TV18 has shown sustained growth in viewership for this reason. A news channel is not an entertainment channel but is supposed to be as useful as a newspaper is to the literate.
Thats the point! Present or Future; a profitable today or a prosperous future...! I see the same decision making even in the ecommerce industry where I operate. Sites like eBay and FutureBazaar are keen on providing good customer satisfaction, where in others are happy promoting Chinese goods with no service/support to their customers as they need Sales/Profits/ROI.

as for the ATS chief, sad... I was waiting for the newspapers to come tomorrow instead of tracking the news channels. RIP
   
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