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Thread: Rahul's Projects Section

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Re: Rahul's Projects Section

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rahul_parab2006

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Re: Rahul's Projects Section - November 3rd, 2008

Quote:

Originally Posted by ruralgod_raman

cool man...but still I have got a request for you...I need a project on mktg strtgy of any newspaper in India...wherein Porter's forces and generic strategy are used....

Plzzz Rahul..if you could help me out with this..I have been searching since a week now..Not kidin..seriously...

M in london..studying MA in Intnl Business & Mktg..I have even msgd u couple of times..

Just a request..PLEASE..Cheers!!!!

hey dude, for mktg strategy, u can select 1 newspaper, say TOI... go in detail .... and search for their strategies to capture the market..... how they improved in their content & qualit ydepartment and beaten all at one hand....... how they included HT, Mumbai Mirror, etc...... compare other brands and competitors in d price segment..... check out promotional tools of TOI .......

and also chk out this file..... will help u for sure.......>>>

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