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Category: Business » Industry
created 2 hour(s) ago - updated 2 hour(s) ago by Ayesha Shaikh
0 comments, 7 views

Ranbaxy Laboratories Ltd. is the largest pharmaceutical company in India, and one of the...
Category: Marketing » Promotion Management
created 4 day(s) ago - updated 4 day(s) ago by Ayesha Shaikh
0 comments, 91 views

Dabur (Dabur India Ltd.)is India's largest Ayurvedic medicine & related products...
Category: Marketing » Marketing Mix
created 5 day(s) ago - updated 5 day(s) ago by Ayesha Shaikh
0 comments, 30 views

Godrej Consumer Products Ltd. Fundamental Company Report provides a complete overview of the...
Category: Case Study » Cases in Marketing
created 1 month(s) ago - updated 1 month(s) ago by Raj Verma
0 comments, 177 views

This study investigates the brand choice behaviour of Indian consumers for toothpaste. Data has...
Category: Marketing » Consumer Behaviour
created 1 month(s) ago - updated 1 month(s) ago by Raj Verma
0 comments, 291 views

'Consumer is king' - the statement carries profound truth in it. Today the...
Category: Marketing » Consumer Behaviour
created 1 month(s) ago - updated 1 month(s) ago by Nitya Ramuji
0 comments, 340 views

Consumer Buying Behaviour refers to the buying behaviour of the ultimate consumer. Many factors,...
Category: Marketing » Consumer Psychology
created 2 month(s) ago - updated 2 month(s) ago by Pramit Singh
0 comments, 126 views

Consumer psychology faces serious issues of internal and external relevance. Most of these issues...
Category: Marketing » Consumer Psychology
created 2 month(s) ago - updated 2 month(s) ago by Pramit Singh
0 comments, 194 views

While hotels come up with various discount strategies to attract consumers, especially during a...
Category: Marketing » Consumer Psychology
created 2 month(s) ago - updated 2 month(s) ago by Pramit Singh
0 comments, 160 views

This paper explores how consumers react towards price differentiation between on-net and off-net...
Category: Marketing » Relationship Marketing
created 2 month(s) ago - updated 2 month(s) ago by Aditi Shah
0 comments, 171 views

Study on Relationship Marketing - Consumer Markets
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