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Category: Marketing » Strategic Marketing
created 4 year(s) ago - updated 4 year(s) ago by Ritesh Maratha
0 comments, 2672 views

In the last decade, retailing sector in India has seen a vast transformation from traditional...
Category: Others
created 4 year(s) ago - updated 4 year(s) ago by Jasmine Pvk
0 comments, 486 views

This study seeks to investigate the image that tourists visiting Iceland in the summer months...
Category: Marketing » Marketing Management
created 5 year(s) ago - updated 5 year(s) ago by Kirti Soni
0 comments, 1720 views

the position of the offer on the market to be recognized by the consumer and creating a...
Category: Marketing » Marketing Management
created 5 year(s) ago - updated 5 year(s) ago by Kirti Soni
0 comments, 690 views

Lovelock describes positioning as the process of establishing and maintaining a distinctive place...
Category: Marketing » Marketing Management
created 5 year(s) ago - updated 5 year(s) ago by Kirti Soni
0 comments, 782 views

Positioning shows the place where existing or to be issued products are put in the market place...
Category: Marketing » Marketing Management
created 5 year(s) ago - updated 5 year(s) ago by Kirti Soni
0 comments, 849 views

any activity or benefit that one party can offer to another which is essentially intangible and...
Category: Marketing » Marketing Management
created 5 year(s) ago - updated 5 year(s) ago by Kirti Soni
0 comments, 622 views

A business must set itself apart from its competition. To be successful it must identify and...
Category: Marketing » Marketing Management
created 5 year(s) ago - updated 5 year(s) ago by Pramit Singh
0 comments, 4333 views

Usually, marketers are able to cluster similar customers into specific market segments with...
Category: Marketing » Marketing Management
created 5 year(s) ago - updated 5 year(s) ago by Ayesha Shaikh
0 comments, 5111 views

In contemporary society, advertising has become an inseparable part of the everyday lives of...
Category: Case Study » Cases in Marketing
created 5 year(s) ago - updated 5 year(s) ago by Ayesha Shaikh
0 comments, 544 views

The Delta Model is a new strategy framework that places the customer at the center of...
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