IIM K wins Audi-India Future of Change Business Strategy Contest

by IIM Kohizkode on Saturday 10 December 2011, 3:02 PM | Category: Campus Articles| View: 1713 views
 
 
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 Audi, the German luxury carmaker, conducted Audi-India Future of Change Automobile Design Contest & Business Strategy Contest, in association with IMI Delhi.This unique nationwide contest attracted over 900 registrations and over 250 submissions, which had a mix of young professionals and students of top business and design schools across the country. Michael Perschke, Head, Audi India, handed over the first and second prize to the winners of Automobile Design and Business Strategy Contest during the CII – NID Design Summit, New Delhi.

“We are delighted with the phenomenal business and design plans that Audi-India Future of Change has received from both students and young professionals. The idea of the contest was to create a space to nurture these young minds and give them a path to explore and harvest their innovative ideas. The participation from India's leading design and business schools and working professionals truly demonstrates the tremendous level of zeal to learn and desire to succeed. Presentations by the finalists led to an intelligent exchange of ideas and showcased the vast creative potential, pioneering ideas and solutions for Future Urban Mobility and Business Strategy. At Audi India, we are delighted to encourage the gen-next to be catalysts for future growth and development in Indian luxury auto market”, said Michael Perschke, Head, Audi India.

The Audi-India Future of Change Business Strategy Contest was won by second year students at IIM K Sidharth Ramachandran and Ayushi Agarwal.As per Ayushi's comments, “Audi-India Future of Change Business Strategy Contest started off as an exciting challenge for me and my team member Sidharth, both passionate auto enthusiasts. It finally culminated in an intense competition at IMI Delhi and I am thrilled to know that our ideas and vision for Audi was appreciated by Michael Perschke, Head, Audi India and other eminent industry veterans.”

 

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