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Introduction to Promotional Mix and Communication Process

This is a research report on Introduction to Promotional Mix and Communication Process uploaded by Aditi Shah in category: All Documents »  Marketing »  Promotion Management section of our research repository.
672 views, 0 comments, Last Update: Aug 12, 2013.
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Tags: communication process , Promotional Mix
Description:
A process of helping and persuading one or more prospects to purchase a good or service or to act on any idea through the use of an oral presentation.



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